As business owners, we often start with the best intentions and then if we get too busy or it doesn’t seem like a method is working for us, we stop allocating time for that task. But when using social media, that strategy can have negative repercussions. Case in point: I have been searching for a […]

The last time I covered Pinterest on my weekly webinar, we talked about what Pinterest is, discussed boards and how to create them,  and general details about pinning and re-pinning. This past Friday, the topic was more focused on Pinterest for business. We went over the points below and looked at my Pinterest business account. […]

One of the things I like to ask is “Why are you using social media in the first place?” Yes, it’s good for your business, but if you have a plan, you can make the best use of your time. Here are the six most popular reasons (in no special order), and you may identify […]

I’m starting to post here on the site to  share the wisdom from different age groups regarding a common computer related question. Our experts here are Eleanor McCallum – also known as Granny Blogger (shown in the photo to the left), myself – the non-techie online marketing specialist, Bridget Greenwood – our photographer and model […]

Hootsuite is an application that allows you to monitor your Twitter, Facebook, and LinkedIn accounts all from one dashboard. It saves me loads of time and so far I love it. There are also extra features such as the ability to send your messages now or later, stats to show how many readers clicked on […]

People tend to do business with companies they know, like, and trust. A personal relationship grows with the help of a blog, Twitter, and Facebook, No longer are you just the store down the street. You’ve become a person who understands the needs of your market, someone who can be trusted for customer service and […]